Without a robust customer feedback strategy, you’re missing out on a powerful tool that can take your business to the next level. Such strategies help you understand your customers’ needs and expectations, identify areas of improvement, and build better products… Read More
Humanizing Your Brand Through Authentic Storytelling
Building your brand is more than just creating a logo and catchy tagline. Your brand is your identity, the core of who you are as a company, and how you connect with your audience. But with so many companies competing… Read More
Did COVID-19 Change the Way We Design Our Websites?
The COVID-19 pandemic affected the world in many ways, including the design and structure of public spaces, facilities, and homes. The design changes have worked their way into where people spend most of their free time, too — websites. The… Read More
How to Write SEO-Optimized Content for Your Website
Search Engine Optimization (SEO): it feels like a never-ending quest to decipher the latest Google riddle, doesn’t it? Good news is, there are some timeless strategies you can use to stay ahead of the curve. Whether you’re writing blog posts,… Read More
How to Craft Email Newsletters That Establish Brand Loyalty
Email newsletters have long been an invaluable asset for businesses looking to expand and nurture their audiences. The benefits of email marketing are plenty. On top of increasing sales, they are an incredible way to increase brand awareness and establish a reliable… Read More
Content Audit Checklist: How to Evaluate Your Existing Content Strategy
Every piece of your content should be working to boost your brand and your ROI. Use our content audit checklist to help revise under-performing content.
Avoid Like the Plague: 7 UX Elements That Turn Customers Off
Is your website working against you? If you’re making any of these 7 UX mistakes, it might be. Avoid these 7 user experience mistakes:
Importance of Website Maintenance: 8 Commonly Overlooked Tasks
Website maintenance doesn’t get the fanfare of other digital tasks – but it’s critical to a company’s online presence. Here are 8 essential tasks to keep in mind.
App Development in the Healthcare Space
USD 43.5 billion in 2022. USD 314.60 billion by 2028. These staggering numbers are the value of the mobile healthcare app induystry as of 2022 and expected by 2028. But getting into the mHealth apps market commes with special considerations. Let’s dive in!
LinkedIn: The Underutilized Social Platform Your Brand Needs
In today’s digital age, it’s no secret that social media is a powerful tool for businesses to reach and engage with their customers. Platforms like Facebook, Instagram, and TikTok are all great ways to get the word out about your… Read More