Checkout page optimization is an essential part of the customer journey. It’s the final hurdle customers must jump before completing their purchase, and if it isn’t optimized correctly, it can have a huge impact on your bottom line. E-commerce checkout flow can… Read More
Too Much Content: 5 Tips for Creating Meaningful Messages in a Content-Saturated World
Nearly 350 million terabytes of data are created on the internet daily. Here are 5 tips to help you focus on crafting meaningful content to cut through all that noise and connect with your audience.
How to Make Your Marketing Messages Recession-Proof
Do you feel a recession coming? If the answer is ‘yes,’ you’re not alone. According to a recent survey, 70% of Americans are bracing themselves for an economic downturn, with the majority expecting it to happen in the next six months.… Read More
Most Digital Marketing Dollars Are Going to Paid Channels – Should Yours?
Digital marketing strategies are an important part of your budget. The decisions you make about where and how to advertise can impact your company for years to come (and dramatically change your ROI). A recent Gartner study says that in 2022, almost… Read More
7 Ways to Make Your Website Easier for Users to Navigate
Every business wants a website that drives sales and encourages user engagement. Unfortunately, that’s often easier said than done. Problems can range from having too many calls to action and “click me!” buttons to using poorly contrasting colors. Usually, bad website navigation mistakes are repeat… Read More
Apple Business Connect: Getting Started with Apple’s GMB Competitor
Apple Business Connect (ABC) is a new feature that allows businesses to customize the way their information appears across apps and services. It’s similar to Google My Business in many ways, but it offers a few key advantages. In this blog… Read More
A Guide to Getting Started With International E-commerce
International eCommerce is skyrocketing! You want–no, you need!–to capitalize on these opportunities for massive growth, It’s time to “go global or go home.” We’ll help you out.
How Can You Protect Your E-commerce Store Shoppers?
In the last twelve months, 35% of organizations surveyed in the United States reported that their organizations were breached. Data breaches have quickly become one of the most common cybersecurity concerns, exposing consumers’ and businesses’ private data to the public… Read More
What’s the Right E-Commerce Shipping Method for Your Business?
It’s not all that difficult to create an e-commerce business – but owners know there is more that goes into it than what meets the eye. E-commerce shipping is one of those big things that many startup founders overlook in the early stages.… Read More
Overcoming 5 of the Major SEO Challenges for E-Commerce Sites
Most people are under the impression that all you need to do to get a piece of the $5.4 trillion e-commerce market is set up a website for your e-commerce store. “Build it and they will come.” This couldn’t be… Read More
