Spotlight

Spotlight is an annual arts fundraiser put on by The Health Foundation of Greater Indianapolis that raises funds for HIV prevention across Indiana. To help The Health Foundation of Greater Indianapolis put on its best event to date, Ayokay took on a multifaceted approach. The team built a new website and rebranded the event to bring in more attention and support. To maximize the reach, Ayokay ran targeted geofence and social media ads. Moreover, the team helped create captivating collateral for the event – including signage and the event program – to help elevate the atmosphere of the event. Together, Ayokay and The Health Foundation of Greater Indianapolis worked hard to make the event a success and support the critical cause of HIV prevention.