Social media has evolved in leaps and bounds over the last decade. It has become a powerful marketing tool that organizations of all kinds must now leverage to find success. In fact, social media marketing has turned into its own job profile,… Read More
How to Make Your Marketing Messages Recession-Proof
Do you feel a recession coming? If the answer is ‘yes,’ you’re not alone. According to a recent survey, 70% of Americans are bracing themselves for an economic downturn, with the majority expecting it to happen in the next six months.… Read More
7 Questions to Ask Before Working with a Web Developer
Hiring web developers is a big step. You’ll not only spend time working with the chosen team, but you’ll also be entrusting your brand to them. While there are many web developers, choosing the wrong one could cause months of delays… Read More
Most Digital Marketing Dollars Are Going to Paid Channels – Should Yours?
Digital marketing strategies are an important part of your budget. The decisions you make about where and how to advertise can impact your company for years to come (and dramatically change your ROI). A recent Gartner study says that in 2022, almost… Read More
7 Ways to Make Your Website Easier for Users to Navigate
Every business wants a website that drives sales and encourages user engagement. Unfortunately, that’s often easier said than done. Problems can range from having too many calls to action and “click me!” buttons to using poorly contrasting colors. Usually, bad website navigation mistakes are repeat… Read More
Apple Business Connect: Getting Started with Apple’s GMB Competitor
Apple Business Connect (ABC) is a new feature that allows businesses to customize the way their information appears across apps and services. It’s similar to Google My Business in many ways, but it offers a few key advantages. In this blog… Read More
4 Foundational Ingredients to Starting a Business in the Digital Era – Ayokay
As much as I’d love to sit on a pedestal and drone on about how easy it is to start a business in the digital era – the reality is that the first few years were tough as I found… Read More
More Important Than Ever: Website Accessibility Design in E-Commerce
Around 15% of the world’s population that requires accessibility assistance will land on a website that isn’t set up for accessibility. Let’s change that.
A Guide to Getting Started With International E-commerce
International eCommerce is skyrocketing! You want–no, you need!–to capitalize on these opportunities for massive growth, It’s time to “go global or go home.” We’ll help you out.
How Can You Protect Your E-commerce Store Shoppers?
In the last twelve months, 35% of organizations surveyed in the United States reported that their organizations were breached. Data breaches have quickly become one of the most common cybersecurity concerns, exposing consumers’ and businesses’ private data to the public… Read More
