Imagine a potential customer arriving on your website. They’re interested, curious, maybe even ready to buy. But as they move through your site, small friction points begin to pile up. These website conversion killers quietly disrupt the experience and push… Read More
What Are the Hidden Costs of Owning a Website?
Launching a website is just the beginning. Learn about the most surprising hidden costs of website ownership beyond things like writing, updates and hosting—and how to plan for success.
How Machine Learning is Changing Web Development
Machine learning (ML) has shown great promise in various industries. Its applications have revolutionized the world of data analysis, predictive modeling, customer targeting, and personalization. But it doesn’t end there. In web development, ML is being leveraged to great advantage.… Read More
A Comprehensive Guide to Designing an Accessible Website
Over the years, the importance of inclusivity has become increasingly recognized in various areas of society. From education to transportation and beyond, efforts are being made to ensure that everyone has equal access and opportunities. But accessibility doesn’t just apply… Read More
Importance of Website Maintenance: 8 Commonly Overlooked Tasks
Website maintenance doesn’t get the fanfare of other digital tasks – but it’s critical to a company’s online presence. Here are 8 essential tasks to keep in mind.
Domain Registry Scams – What They Are and How to Avoid Them
Scams are everywhere. Phone callers are asking for money. Emails are saying your data has been breached. The messages come in all shapes and sizes, and we all have to be on the lookout – especially as these scams become… Read More
7 Questions to Ask Before Working with a Web Developer
Hiring web developers is a big step. You’ll not only spend time working with the chosen team, but you’ll also be entrusting your brand to them. While there are many web developers, choosing the wrong one could cause months of delays… Read More
7 Ways to Make Your Website Easier for Users to Navigate
Every business wants a website that drives sales and encourages user engagement. Unfortunately, that’s often easier said than done. Problems can range from having too many calls to action and “click me!” buttons to using poorly contrasting colors. Usually, bad website navigation mistakes are repeat… Read More
Apple Business Connect: Getting Started with Apple’s GMB Competitor
Apple Business Connect (ABC) is a new feature that allows businesses to customize the way their information appears across apps and services. It’s similar to Google My Business in many ways, but it offers a few key advantages. In this blog… Read More
How Can You Protect Your E-commerce Store Shoppers?
In the last twelve months, 35% of organizations surveyed in the United States reported that their organizations were breached. Data breaches have quickly become one of the most common cybersecurity concerns, exposing consumers’ and businesses’ private data to the public… Read More
