SEO reputation management is not a one-and-done task. To stay ahead of your competition, you need to consistently manage your online reputation and search engine optimization (SEO) efforts. You want to know that the best information about your business is the first thing that… Read More
How to Turn Your Next Website Redesign into an SEO Opportunity
Your website is often the first interaction that potential customers have with your business. It serves as your virtual storefront and can make or break the impression of your brand. However, like a physical store, your website needs regular updates… Read More
SEO Guide for Niche Markets
You’ve undoubtedly heard the age-old advice of narrowing down your niche for better engagement. But what happens when you have niched down, and now you’re struggling to get the organic traffic you were hoping for? Even when you think your niche SEO… Read More
How to Write SEO-Optimized Content for Your Website
Search Engine Optimization (SEO): it feels like a never-ending quest to decipher the latest Google riddle, doesn’t it? Good news is, there are some timeless strategies you can use to stay ahead of the curve. Whether you’re writing blog posts,… Read More
Website Content Cleanup: Should It Stay or Should It Go?
Just weeks before the new year, you must already be neck-deep in your 2023 initiatives. However, it is vitally important to make sure your old website content aligns with the new year’s propositions. In other words, it may be time… Read More
A Guide to Google Search Essentials: The Replacement for Google Webmaster Guidelines
Google’s rebranding Webmaster Guidelines as Search Essentials is a welcomed move! Here are some best practices to make sure you’re on top of your SEO and rankings!
Bounce Rate: What It Is, Why It Matters and How to Fix It
Among all website analytics metrics, the bounce rate is perhaps the scariest and most confusing one. The primary goal of any website is to encourage prospects to spend enough time on it. If visitors start leaving in just a few… Read More
Mobile-First: Its Impact on SEO and How to Create It
Why does Google make such a big deal about sites being mobile-friendly? We unpack the importance of mobile-friendly sites & how to unlock it.
Overcoming 5 of the Major SEO Challenges for E-Commerce Sites
Most people are under the impression that all you need to do to get a piece of the $5.4 trillion e-commerce market is set up a website for your e-commerce store. “Build it and they will come.” This couldn’t be… Read More
5 Easy Link Building Tips to Improve the Credibility of Your Website – Ayokay
Back in the old days, you could practically grab any link to your website anywhere on the web, and it would count as a “good” backlink. Nowadays, Google has very high standards and the process of establishing organic backlinks is… Read More
