Google AMP delivers a lightweight and easy-to-load version of your website to mobile that’s speedy, reliable and data-friendly. But how does it affect your SEO? Let’s dive in!
How to make your Website Accessible: An Introduction to WCAG 2.0
Want to hear the most obvious statement of the 21st century?? The World Wide Web has transformed the way companies operate and how people connect to one another. In many ways, the internet is an equalizer; all people are allowed to… Read More
Should I Invest in SEO or PPC – or Both?
If you’re trying to decide between investing in SEO or PPC, understand from the get-go that both have their advantages and disadvantages. There’s not always a simple answer to this question when it comes to increasing leads through either technique;… Read More
What are SSL certificates and how do they work?
According to Chrome security product manager Emily Schechter, Google will start marking all non-https sites as “Not Secure” in the popular browser beginning in July.
9 Ways to Ensure Your Video Content Is SEO-Friendly
Unless you’ve been living under a rock for the past few years, you probably know that the “age of video” is firing on all cylinders – with no signs of slowing down! According to a survey, 87% of businesses use… Read More
How to Launch a New E-commerce Business in the Age of Amazon
Thanks to the convergence of social media and mobile technology, e-commerce is expanding at an unprecedented pace. According to Statista, global retail e-commerce sales are expected to reach nearly $4.5 Trillion by 2021, up from $1.3 trillion in 2014. That’s… Read More
5 SEO Survival Tips for the Voice Search Takeover
If you ever had the doubt that voice search would catch on, let me tell you, it has already arrived and is here to stay. Take the instance of the 2018 annual CES (Consumer Technology Association) Show, which was essentially… Read More
How Brands Can Adapt Their Social Media Approach To the New Facebook Update
Facebook continues to reign in popularity over other social media channels. As of December 31, 2017, Facebook had 2.13 billion monthly active users (MAUs). Over the years, Facebook has become so much more than just a social network. It has evolved… Read More